An algorithm, drawn by a 28-year-old male consultant who just completed his MBA in the US.

I have another drawing question. You can use the rest of the sheet. Can you draw how an algorithm works? I'll leave this on so you can narrate your drawing. Okay. [longer pause] You're drawing lines. It's information. Okay, information. Light bulb. Light bulb, got it. All of these drawn in to create... To a ... This is a processor, essentially, of this information. This spits out a result. It's like a little medal. They have ... It's a what? What is that? It's a medal. It's a medal, okay, got it, which is the results. As in, they, yeah, the results, in terms of taking all of this information together, figuring out how this works together, and then essentially identifying what the laying idea is behind it, or how to target something towards somebody, or how to customize something for somebody. You'd already mentioned algorithms before. Where did you hear about this term, or how did you learn about it? Yeah, I would say through school, as well, like undergrad, just- What did you study, undergrad? I studied economics and public policy, but especially through the economics, there's a lot of math involved, and in terms of how ... With regressions and such, how you can take all of this information, and then try to aggregate it, and find the lines of best fit, of sorts. I don't necessarily think that's always the best way, since there's a lot of variables that create a lot of disturbance with each other. There's not necessarily the best linkages. There's a lot of ways to essentially identify trends and patterns, but they're force fed, in a way, rather than it being very natural. The idea is that you can actually take a lot of information and find a natural fit that has meaning behind it.